St. Croix Real Estate

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Good News for St Croix

Governor deJongh has announced an agreement with Fortune Brands that will keep Cruzan Rum on St. Croix and expand the brand and its importance in the portfolio of Fortune Brands, the largest U.S. spirits company and the fourth largest premium spirits company in the world.

This agreement is a comprehensive solution to the challenges Cruzan has faced, and it is a very good agreement for the Government and people of the Virgin Islands. It means that we will keep Cruzan in St. Croix for at least the next thirty years, which is something that I am especially proud to have accomplished for our Virgin Islands. 

The agreement will also provide Cruzan with the resources to promote their environmental sustainability, and it will provide Cruzan the ability to expand their distillery, and to grow new brands on St. Croix, including the Beam Global brand, Ronrico. 

This is a real partnership that benefits the company and the people of the Virgin Islands. This partnership is projected over the coming years to allow us to more than double the amount of cover-over revenue to be collected from the sale of Cruzan Rum from their modernized and environmentally compliant distillery in Estate Diamond on St. Croix. 

The U.S. Virgin Islands now, and long into the future, will be home to the #2 (Captain Morgan) rum sold in U.S. markets as well as the #4 (Cruzan) and the #5 (Ronrico) rum brands sold today. We will also be working with their owners to help them grow these brands for their benefit -- and for ours.

This is very positive news for the St Croix economy.  Contact me to discuss real estate opportunities, and search homes for sale on my web site.

1 commentKim Lucas • October 07 2009 06:16PM

Comments

Kim.. I went to St. Croix years ago.. boy am I glad to hear this news.  It will keep their economy going, great investment... and help the US as well.

valerie osterhoudt

Posted by Valerie Osterhoudt, ABR ~ Cromwell, CT Real Estate ~ 860.883.8889 (Johnson Real Estate, Inc.) 5 months ago

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